Market research

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  • Cast Away (Paperback)
    Jo M Sekimonyo
    From £11.09
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  • Amitav Chakravarti, Manoj ...
    Full of practical diagrams and maps, as well as internati...
    From £13.44
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  • Consumer Behaviour (Paperback / softback)
    Martin Evans, Gordon Foxa...
    Consumer behaviour is the study of how, where, when and w...
    From £45.18
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  • Maxwell Maltz, Dan Kenned...
    Through the power of positive "self-imaging" combined wit...
    From £10.09
  • Gaston Ares, Paula Varela
    Methods for Consumer Research, Volume One: New Approaches...
    From £134.19
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  • Exporting (Paperback / softback)
    Laurel J. Delaney
    "Laurel Delaney writes in a tremendous spirit of service ...
    From £20.66
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  • Enrico Fels, Truong-Minh Vu
    By discussing important aspects of the rise of China's ma...
    From £122.22
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  • Marketing Communications (Paperback / softback)
    Ze Zook, P. R. Smith
    Examine the many and varied forms of marketing with this ...
    From £28.87
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  • The Smarter Screen (Paperback / softback)
    Shlomo Benartzi, Jonah Le...
    A leading behavioral economist shows how businesses can i...
    From £10.60
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  • Hooked (Hardback)
    Nir Eyal
    Why do some products capture our attention while others f...
    From £9.55
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  • Decoded (Hardback)
    Phil Barden
    In this groundbreaking book Phil Barden reveals what deci...
    From £12.71
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  • Marketing Research (Paperback)
    Naresh K. Malhotra, David ...
    This text presents a look at both the principles and prac...
  • Scoring Points (Paperback / softback)
    Clive Humby, Terry Hunt, ...
    Go behind the scenes at Tesco and learn best practice fro...
    From £14.53
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  • Marketing Research (Paperback / softback)
    Peter Chisnall
    Covers the principal techniques and applications of marke...
    From £37.92
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  • Len Groves
    A comprehensive guide to the issues involved in assessing...
    From £25.22
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  • A Dictionary of Marketing (Paperback / softback)
    Charles Doyle
    A Dictionary of Marketing is an accessible, practical, an...
    From £10.31
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  • Guojun Zeng, Henk J. de V...
    This book explores the paradox of the hospitality industr...
  • Andrew Spencer
    This book explores the distinct nuisances and obstacles t...
    From £50.81
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