Sales & marketing management

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  • Retail Marketing (Paperback)
    Peter J. McGoldrick
    Focuses upon the basic functions and challenges of retail...
    From £46.71
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  • Chris Fill
    Marketing Communications, 5th edition is the most complet...
  • David A. Aaker, Damien Mc...
    "The concepts and frameworks presented in this book are i...
    From £37.92
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  • Dan S. Kennedy, Jason Marrs
    Discloses little-known revelations about the power of pri...
    From £8.39
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  • Adrian Sargeant, Douglas C...
    Offers a comprehensive review of the principles of direct...
    From £47.40
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  • Chuck Hemann, Ken Burbary
    From £19.59
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  • Networking Like a Pro (Paperback)
    Ivan Misner, Brian Hilliard
    Revised edition of the authors' Networking like a pro, c2...
    From £10.12
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  • Adrian Sargeant, Elaine Jay
    Applying the principles of marketing to nonprofit organiz...
    From £41.39
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  • Adrian Sargeant
    Marketing Management for Nonprofit Organizations provides...
    From £47.40
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  • Colin Shaw
    As the World Thought Leaders on Customer Experience, Coli...
    From £28.76
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  • Michael J. Baker, Susan Hart
    Analyses the nature of product strategy and the managemen...
    From £57.02
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  • Simon Chadwick, John Beech
    Explores the developments in sport marketing with an anal...
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  • Ed Little, Ebi Marandi
    Using case studies and examples the authors summarize the...
    From £48.32
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  • Retailing (Paperback)
    Tony Kent, Ogenyi Omar
    Retailing provides a clear and comprehensive introduction...
  • David Gilbert
    Building on the first edition, the text starts by looking...
  • Martin Christopher, Moira ...
    Arranged in six sections, this title gives marketing prac...
    From £42.15
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  • Adrian Sargeant, Walter W...
    This timely collection of cutting-edge articles offers a ...
    From £33.22
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  • Robert Dew, Cyrus Allen
    This book outlines innovative processes used to research,...
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